Social media is constantly changing. That doesn’t frighten us, it fuels us.

We recognized early on that social media wasn't just another marketing medium. It was the future of storytelling. Trends change quickly, but so do we, creating a vibrant social experience that turns visibility into tangible value.

WORK WITH US →

PROUDLY FEATURED IN

A suggested breakfast meal includes a glass of orange juice, a plate of scrambled eggs with vegetables, and a sliced avocado on the side.

Close-up of a green metal truck wheel with a tire mounted on it.

A group of women in colorful summer dresses walking on a beach, holding drinks and wearing sunglasses, with palm trees and a modern beach shelter in the background.

Social isn’t just a broadcast platform. It's a conversation. We LOVE connecting your content with your customers.

We're privileged to work with brands who recognize that social isn't simply about being seen. It's about being understood, remembered, and valued. We immerse ourselves in our clients' worlds, learning their products, perspectives, people, and purpose so thoroughly that we become an extension of the brand and the brand becomes an extension of our team.

What began as a belief in the power of digital storytelling has evolved into a concierge-level service suite that delivers premium quality and measurable results, celebrating collectively as we move brands forward. We remain as committed to innovation as we are to the timeless principles of storytelling, capturing attention, creating connection, and inspiring action.

MEET THE FOUNDER

Katie Love

Before founding Love Social Media, Katie Love was an NBC news reporter consistently witnessing the transformative power of storytelling.

While covering missing persons cases, she saw firsthand how social media could mobilize communities and create real-world impact, sometimes even saving lives.

This revelation sparked a vision: what if businesses and individuals could harness this same connective power? Katie recognized that many entrepreneurs had incredibly compelling stories, but they lacked the expertise to effectively share them in a rapidly evolving digital landscape. So in 2016 Katie left her television career to create a forward-thinking, connection-driven social media agency.

When she quickly signed entertainment icons like the Real Housewives franchise, demonstrating how content can build authentic relationships that drive real growth, she knew she was on the right track.

Today, Katie leads a team of experts who share her commitment to excellence. When you work with Love Social Media, you partner with a fellow founder and dedicated team who understands the strategic power of social media and is committed to turning your digital presence into tangible value, while having fun along the way.

Katie Love, Founder of Love Social Media

MEET THE FOUNDER

Katie Love

Before founding Love Social Media, Katie Love was an NBC news reporter consistently witnessing the transformative power of story.

While covering missing persons cases, she saw firsthand how social media could mobilize communities and create real-world impact, sometimes even saving lives.

This revelation sparked a vision: what if businesses and individuals could harness this same connective power? Katie recognized that many entrepreneurs had incredibly compelling stories but lacked the expertise to effectively share them in a rapidly evolving digital landscape. So in 2016 Katie left her television career to create a forward-thinking, connection-driven social media agency.

Natalie Weir

**VICE PRESIDENT OF OPERATIONS & CONTENT**
Natalie keeps the team organized by staying on top of all client accounts, updates, issues, deadlines and questions. She's in charge of all things Operations at LSM!

Natalie’s love of social media goes back years: from running her own social media pages as a TV news anchor/reporter to taking a behind-the-scenes role where she managed the digital strategy for NBC in Pittsburgh. Now she loves browsing cooking videos on TikTok, travel Reels on Instagram, home decor on Pinterest, and memes on Facebook.

She lives in her hometown of Pittsburgh with her husband Bo, and is a typical Yinzer that loves to yell at a Steeler game—if she’s not buried in a book.
**FAVORITE EMOJI:** ♥️
**FAVORITE HASHTAG:** #fridgescaping

Tiffany Kohut

**CREATIVE CONTENT DIRECTOR**
Tiffany helps the team create innovative and engaging content for our diverse range of clients. With a Psychology degree from Seton Hill University, she also has a dedication to fostering client relationships. Always ensuring that each brand's social media presence is unique to them and their branding, while also being strategically aligned with their goals.
Tiffany loves how social media is constantly evolving and encouraging everyone to push themselves in what they create. She has her own social media presence where she experiments with new features and strategies, which she then finds ways to implement for our clients. When she is not working you will probably find her planning her next outfit, browsing antique stores with her husband, or at a pilates class!
**FAVORITE EMOJI:** 🥲
**FAVORITE HASHTAG:** #antiquestyle

Nicole Jelinek

**SENIOR STRATEGIST**
Nicole is the go-to mastermind behind LSM’s social strategy playbook– known for helping both her team, and clients map out bold, scroll-stopping content plans that actually move the needle.
With a background that began in journalism and evolved into digital marketing, Nicole brings a rare blend of storytelling and strategy to every project. She’s worked across industries from entertainment, sports, and news to lifestyle and corporate brands, pairing creative vision with platform-specific tactics that drive results. Her adaptability, trend-savvy mindset, and natural knack for client connection (classic Pisces) make her a standout in the ever-evolving digital world.
Beyond the world of social media: Nicole’s a proud Pittsburgh native, die-hard Steelers fan, country music junkie, ABBA fanatic (yes, she knows all the words), and proud dog mom to her sweet golden retriever, Blitz.
**FAVORITE EMOJI:** 🪩
**FAVORITE HASHTAG:** #amazonfinds

Dana Tran

**SENIOR ACCOUNT MANAGER**
Dana has years of experience in digital marketing strategy and content creation, making her role at Love Social a perfect fit. Her background spans luxury markets, hospitality, fashion, and beauty, and she thrives on elevating brand presence while driving positive ROI.
Her mind is always buzzing with creative ideas, and strategy comes second nature as digital marketing plans are her expertise. She’s like a magician, constantly conjuring up new recipes for success and unique outcomes for clients.
When she's not brainstorming her next big idea, Dana is loving on her dog, watching food recipe videos, or finding inspiration in fashion.
**FAVORITE EMOJI:** 🫚
**FAVORITE HASHTAG:** #shoppinghaul

Kalena Grimes

**ACCOUNT & INFLUENCER MANAGER**
Kalena pairs a Psychology background with a natural talent for curating aesthetic content that connects. She knows how to read a brand’s vibe and turn it into scroll-stopping visuals. Whether she’s creating content strategy or editing videos, Kalena thrives on organization (Google Calendar is her ride-or-die). Outside of LSM, you can find her coaching at [solidcore], traveling, or indulging in her favorite girl dinner: french fries and a martini. 🍸 Cheers!
FAVORITE EMOJI: ✨
FAVORITE HASHTAG:#frequentflier

Joanna Heims

**ACCOUNT MANAGER**
Joanna Heims is an experienced social media strategist and Account Manager at Love Social Media. She has a passion for digital storytelling and making social media fun again! She loves to anticipate industry shifts and ensure that brands remain relevant and impactful in an ever-evolving digital landscape.
Currently based outside of Richmond, Virginia, Joanna is a military wife and proud mother of two. She was an NCAA athlete and graduated with a B.A. in Mass Communications and Sociology in 2010 from Emory & Henry College.
Joanna spent over a decade in local television, where she specialized in sales-based content for local and national businesses. Her extensive media experience provides a unique perspective on crafting compelling narratives and content that resonates with different online communities.
**FAVORITE EMOJI:** 😎
**FAVORITE HASHTAG:** #FueledByCaffeine

Taylor Schoeffel

**CONTENT COORDINATOR**
Taylor is passionate about the world of social media and all the opportunities it brings. She enjoys content creation , building brand strategies, and managing diverse communities. Taylor sees social media as a form of both self-expression and tool to build meaningful connections. She thrives on collaborating with various people and brands while bringing their visions to life!

In her free time, you can find Taylor cuddling with her mini berendoodle, Auggie, hitting up a pilates class, playing New York Times games or exploring the city of Pittsburgh with her friends.

Fun Fact: Taylor kickstarted her journey with LSM as an intern while attending Ohio University (Go Bobcats)!
**FAVORITE EMOJI: 💅**
**FAVORITE HASHTAG:** #amazonfinds

Skyler Naclerio

**COMMUNITY MANAGER**
As a Community Manager for Love Social Media, Skyler is a social media enthusiast with a passion for content creation, graphic design, and nurturing online communities. She enjoys being creative and organized while collaborating with the LSM team to bring ideas to life. Her favorite aspect of social media is the ability to connect with people from all around the world.

Outside of work, this proud New Jersey native enjoys indulging in some retail therapy, spending quality time with family and friends, or relaxing at the beach with a gripping thriller in hand.
FAVORITE EMOJI: ✨
FAVORITE HASHTAG: #outfitoftheday

Jasmine Putmon

**SOCIAL MEDIA & INFLUENCER SPECIALIST**
Jasmine is enthusiastic about all sides of content creation, from influencers to UGC creators to graphic designing! With a background in social media management and influencer marketing, she’s worked with a wide range of clients from TV networks to clothing boutiques, real estate agents, and top wellness and food brands!
When she’s not on the clock, she’s spending time with friends and family, drinking frappuccinos, trying new restaurants, taking pictures! When she’s feeling adventurous she’s traveling the world and capturing tourism content to share on her platforms.
She loves the impact that digital marketing has on the world, the inspiration and education it can provide is endless! She also appreciates how there’s something for everyone with it being a free resource to learn a new skill and research a topic you’re curious to deep dive into!
**FAVORITE EMOJI:** 💖
**FAVORITE HASHTAG:** #softlife

Cara Alexander

**SENIOR GRAPHIC DESIGNER**
Cara is a Georgia girl thriving in the sweet spot between *organized chaos* and everyday joy. She’s a full-time working mom who lives for 70-degree days, lifting weights at the gym, and getting lost in her Kindle. You’ll often find her browsing the aisles of Target, sipping craft beer at local breweries, or wandering farmers’ markets with her husband and their three kiddos: Ava, Annie, and Banks. A Bravo superfan who’s always striving for balance, she makes space for skinny vanilla lattes, good books, and even better company.
**FAVORITE EMOJI:** 😅
**FAVORITE HASHTAG:** #amazonfinds

Veronica Coyle

**ACCOUNT MANAGER**
Veronica supports the team with content creation and engages in thoughtful discussions on client platforms.

Veronica’s favorite thing about social media is that it allows brands to directly engage with their target audiences in an authentic way. She also loves that it fosters creativity while serving as an incredibly valuable tool for learning and sharing knowledge or ideas! You can often hear her say: “I learned it from social media!”

Fun fact: Veronica was a member of the NBA’s original Brooklyn Nets dance team, the Brooklynettes!
FAVORITE EMOJI: ☯️
FAVORITE HASHTAG: #cookiesarelife

Lexa Amato

**CONTENT COORDINATOR**
Meet Lexa! Her content journey started way before hashtags and ring lights, back when she’d sneak off with her mom’s camcorder to stage living room magic shows. That early love for storytelling? It never left.
Today, Lexa brings that same creative energy to LSM as Content Coordinator. From graphic design, to copywriting, to videography, she prides herself on creating content that captures attention and tells a story with heart.
Born and raised in New York, Lexa runs on human connection, city energy, and a strong cup of coffee (or 3 haha). From concept to creation, she’s all about bringing bold, scroll-worthy ideas to life.
**FAVORITE EMOJI:** 🪄
**FAVORITE HASHTAG:** #hostingideas

Reba Clark

**COMMUNITY MANAGER**
Reba is a Community Manager at Love Social Media, with over 14 years of experience in community management, content creation, and social media strategy from QVC and a health & wellness agency. Her passion for this field began with an obsession when planning her wedding on Pinterest, where she discovered the power of online communities and visual storytelling.
Born in Oklahoma, but raised in the suburbs of Philadelphia, PA, Reba is a proud wife of 13 years, mom to two kids, and dog mom to Sydney. She spends much of her time cheering on her kids at soccer games, being a T1D advocate for her son, and taking too many photos and videos of her family and friends while still squeezing in time to shoot her own content around fun fashion finds and home life.
With her dog and a cup of coffee by her side every day, Reba loves helping brands connect with their audiences in a personal and meaningful way, really telling the story behind the "why" to build those lasting connections.
**FAVORITE EMOJI: 💕**
**FAVORITE HASHTAG:** #soccermom

Kasie Marino

**ACCOUNT MANAGER**
Kasie’s journey in social media began during its early rise, when she successfully grew her personal account into a vibrant and engaged community. Her passion for storytelling and creativity led her to corporate marketing, where she traveled extensively across the U.S., creating content for global brands and managing their social media presence.

Originally from a small beach town in Florida, Kasie relocated to Pittsburgh, PA, to embrace city life and advance her career. Outside of work, she channels her creativity into filming mom-focused content for TikTok and perfecting her DIY gel nails. Kasie loves spending quality time with her husband and their lively 1-year-old son, balancing her professional and personal passions with flair.
FAVORITE EMOJI: 🎀
FAVORITE HASHTAG: #Firsttimemom

Nicola Gallagher

**CREATIVE CONTENT DESIGNER**
Nicola brings nine years of experience in graphic design, branding, and social media marketing to Love Social Media. Holding a BA Hons in Graphic Design from the National College of Art and Design in Ireland, she combines her technical expertise with a keen eye for detail and a creative flair. Nicola’s skill set allows her to craft compelling content that not only captures attention but also engages audiences on a deeper level, helping brands grow and connect.

Originally from Dublin, Ireland, Nicola’s love for travel has taken her to many places around the world, but California holds a special place in her heart. When she’s not designing or strategizing, Nicola enjoys experimenting with new recipes and binge-watching her favorite TV series, always finding inspiration in the little things.
**FAVORITE EMOJI:** 💅
**FAVORITE HASHTAG:** #postcardplaces

Jess Massa

**ACCOUNT MANAGER**
Jess has a background in content and strategy for luxury and hospitality brands, and she loves nothing more than dreaming up the story behind a brand or personality. She’s all about creating strong content pillars, building out big-picture ideas, and making things make *sense,* especially when there’s a gorgeous slide deck involved.
She’s a sucker for good organization, a well-structured campaign, and bringing creative ideas to life in a way that actually works. Give her a content brainstorm or a calendar to color-code and she’s in her happy place.
Born and raised in Cleveland, Ohio but a coastal girly at heart, Jess runs on iced coffee and finds joy in the little things, like discovering a new restaurant, hitting a vintage shop, or being outdoors. When she’s not working, you’ll likely find her puzzling, at a Pilates class, or snuggled up with her two orange cats, her unofficial coworkers.
**FAVORITE EMOJI:** 🫶
**FAVORITE HASHTAG:** #softgirl

Gabriela Macias Hoffman

**GRAPHIC DESIGNER**
Gabriela is a multidisciplinary designer with a sharp eye for branding, a love for visual storytelling, and a background that blends art, fashion, and cultural analysis. She holds a Master’s in Individualized Study from NYU, where she explored the intersections of aesthetics, identity, subculture, and fashion—a perspective that deeply informs her approach to design. At LSM, she crafts thoughtful, impactful designs that bring strategy to life—whether it’s a polished pitch deck or a bold digital campaign. With years of freelance and in-house experience, she brings creativity, curiosity, and a deep understanding of how design connects people to brands. When she’s not designing, she’s busy scouring Facebook Marketplace for her next postmodern furniture find, playing with her dogs, or convincing herself another pair of shoes couldn’t hurt.
**FAVORITE EMOJI:** 🫶
**FAVORITE HASHTAG:** #vintage

Keanna Gregorios

**CONTENT COORDINATOR**
Keanna is an NYC based creative with a passion for social media. Whether it’s scrolling and spotting trends, creating an animation, interacting in the comments, or editing a video, she loves the world of social media! You can find her exploring new foods, wandering around museums, or creating art outside of the work day.
**FAVORITE EMOJI:** 💗
**FAVORITE HASHTAG:** #foodies

Natalie Weir

VICE PRESIDENT OF OPERATIONS & CONTENT
Natalie keeps the team organized by staying on top of all client accounts, updates, issues, deadlines and questions. She's in charge of all things Operations at LSM!

Natalie’s love of social media goes back years: from running her own social media pages as a TV news anchor/reporter to taking a behind-the-scenes role where she managed the digital strategy for NBC in Pittsburgh. Now she loves browsing cooking videos on TikTok, travel Reels on Instagram, home decor on Pinterest, and memes on Facebook.

She lives in her hometown of Pittsburgh with her husband Bo, and is a typical Yinzer that loves to yell at a Steeler game—if she’s not buried in a book.
FAVORITE EMOJI: ♥️
FAVORITE HASHTAG: #fridgescaping
Tiffany Kohut

CREATIVE CONTENT DIRECTOR
Tiffany helps the team create innovative and engaging content for our diverse range of clients. With a Psychology degree from Seton Hill University, she also has a dedication to fostering client relationships. Always ensuring that each brand's social media presence is unique to them and their branding, while also being strategically aligned with their goals.
Tiffany loves how social media is constantly evolving and encouraging everyone to push themselves in what they create. She has her own social media presence where she experiments with new features and strategies, which she then finds ways to implement for our clients. When she is not working you will probably find her planning her next outfit, browsing antique stores with her husband, or at a pilates class!
FAVORITE EMOJI: 🥲
FAVORITE HASHTAG: #antiquestyle
Nicole Jelinek

SENIOR STRATEGIST
Nicole thrives in fast-paced environments that allow her to showcase her creativity, and she does just that as an Account Manager at Love Social Media. Nicole cares deeply about her clients (she’s a Pisces), and makes a point to actively stay on top of the latest trends while strategizing, creating and implementing new and exciting content across platforms for them.
Nicole started her career in sports media as a staff writer and PensTV host for the Pittsburgh Penguins before switching to digital marketing at her hometown station— which is where her love for social media marketing stems from. Born and raised in raised in Pittsburgh, Pennsylvania, Nicole is a HUGE Pittsburgh sports fan. She is obsessed with her golden retriever Blitz (yes, that’s a Steelers BLITZburgh reference), country music and traveling.
FAVORITE EMOJI: 🎉
FAVORITE HASHTAG: #harrystyles
Dana Tran

SENIOR ACCOUNT MANAGER
Dana has years of experience in digital marketing strategy and content creation, making her role at Love Social a perfect fit. Her background spans luxury markets, hospitality, fashion, and beauty, and she thrives on elevating brand presence while driving positive ROI.
Her mind is always buzzing with creative ideas, and strategy comes second nature as digital marketing plans are her expertise. She’s like a magician, constantly conjuring up new recipes for success and unique outcomes for clients.
When she's not brainstorming her next big idea, Dana is loving on her dog, watching food recipe videos, or finding inspiration in fashion.
FAVORITE EMOJI: 🫚
FAVORITE HASHTAG: #shoppinghaul
Kalena Grimes

CONTENT CREATOR & INFLUENCER MANAGER
In Kalena's role as a community manager, she creates content and provides support for various clients. Her responsibilities foster both creativity and organization, which is what she loves about social media. She joined the LSM team because she was excited by the opportunity to be surrounded by a team with a high level of expertise that took an interest in her professional growth.

In her spare time, you'll find her coaching [solidcore] classes, renovating her new home, or trying new Pittsburgh restaurants. Fun fact—she shares a birthday with Ariana Grande! Oh, and go Steelers!
FAVORITE EMOJI: 🥰
FAVORITE HASHTAG: #organizewithme
Joanna Heims

ACCOUNT MANAGER
Joanna is excited to take on the role of Community Manager with the LSM team so she can help clients create fresh, innovative content to strengthen their brand and those relationships.
She brings a vast knowledge of TV & Video Production as well as on-camera experience and is ready to help clients get "camera ready."

She is also a proud military-wife and mother of two kids and one very snuggly dog and when she's not working you can find her binge-watching anything with a fresh coffee or some spicy snacks. Fun Fact: Joanna was an event makeup artist in a "past life" so she enjoys a good glam moment-- when her busy military-mom schedule allows (so not that often).
FAVORITE EMOJI: 😎
FAVORITE HASHTAG: #FueledByCaffeine
Cara Alexander

SENIOR GRAPHIC DESIGNER
Cara utilizes her advanced graphic design skills on a daily basis to support the Love Social Media Team with top tier content. In addition to creating feed and story content, she assists on audits, any needed branding or collateral. She has a BFA in Graphic Design from Georgia Southern University.

Cara loves lifting weights in the gym, working on her new home or exploring her passion for craft beer. She’s a huge Bravo fan, lover of farmer’s markets and traveling when she can. You can most often find this Georgia girl spending quality time with her husband and two little adorable peaches, Ava and Annie. Fun fact? Cara has lived in four states!
FAVORITE EMOJI: 🤣
FAVORITE HASHTAG: #2under2
Veronica Coyle

ACCOUNT MANAGER
Veronica supports the team with content creation and engages in thoughtful discussions on client platforms.

Veronica’s favorite thing about social media is that it allows brands to directly engage with their target audiences in an authentic way. She also loves that it fosters creativity while serving as an incredibly valuable tool for learning and sharing knowledge or ideas! You can often hear her say: “I learned it from social media!”

Fun fact: Veronica was a member of the NBA’s original Brooklyn Nets dance team, the Brooklynettes!
FAVORITE EMOJI: ☯️
FAVORITE HASHTAG: #cookiesarelife
Lexa Amato

CONTENT COORDINATOR
Meet Lexa, a social media lover who has been crafting captivating content since she was knee-high! Armed with a camera and a dash of magic, Lexa brings LSM to life through graphic design and videography as a Community Manager. But it doesn't stop there—her true passion lies in fostering genuine connections on social media platforms.

Fueling her journey is a deep love for human interaction, which drew her into the realm of social media. Lexa finds pure bliss in sharing a brand's unique voice and personality, effortlessly bridging the gap between businesses and their audience.

A proud New Yorker through and through, Lexa's spirit thrives on the energy of the city, always ready for whatever comes her way (as long as she's had her morning coffee)!
FAVORITE EMOJI: ☕
FAVORITE HASHTAG: #OddlySatisfying
Taylor Schoeffel

CONTENT COORDINATOR
Taylor is passionate about the world of social media and all the opportunities it brings. She enjoys content creation , building brand strategies, and managing diverse communities. Taylor sees social media as a form of both self-expression and tool to build meaningful connections. She thrives on collaborating with various people and brands while bringing their visions to life!

In her free time, you can find Taylor cuddling with her mini berendoodle, Auggie, hitting up a pilates class, playing New York Times games or exploring the city of Pittsburgh with her friends.

Fun Fact: Taylor kickstarted her journey with LSM as an intern while attending Ohio University (Go Bobcats)!
FAVORITE EMOJI: 💅
FAVORITE HASHTAG: #amazonfinds
Skyler Naclerio

COMMUNITY MANAGER
As a Community Manager for Love Social Media, Skyler is a social media enthusiast with a passion for content creation, graphic design, and nurturing online communities. She enjoys being creative and organized while collaborating with the LSM team to bring ideas to life. Her favorite aspect of social media is the ability to connect with people from all around the world.

Outside of work, this proud New Jersey native enjoys indulging in some retail therapy, spending quality time with family and friends, or relaxing at the beach with a gripping thriller in hand.
FAVORITE EMOJI: ✨
FAVORITE HASHTAG: #outfitoftheday
Jasmine Putmon

SOCIAL MEDIA & INFLUENCER SPECIALIST
Jasmine is enthusiastic about all sides of content creation, from influencers to UGC creators to graphic designing! With a background in social media management and influencer marketing, she’s worked with a wide range of clients from TV networks to clothing boutiques, real estate agents, and top wellness and food brands!

When she’s not on the clock, she’s spending time with friends and family, drinking frappuccinos, trying new restaurants, taking pictures, and filming lifestyle content! When she’s feeling adventurous she’s traveling the world and capturing tourism content to share on her platforms.

She loves the impact that digital marketing has on the world, the inspiration and education it can provide is endless! She also appreciates how there’s something for everyone with it being a free resource to learn a new skill and research a topic you’re curious to deep dive into!
FAVORITE EMOJI: 💖
FAVORITE HASHTAG: #SoftGirlEra
Reba Clark

COMMUNITY MANAGER
Reba is a Community Manager at Love Social Media, with over 13 years of experience in community management, content creation, and social media strategy from QVC and a health & wellness agency. Her passion for this field began with an obsession when planning her wedding on Pinterest, where she discovered the power of online communities and visual storytelling.

Born in Oklahoma, but raised in the suburbs of Philadelphia, PA, Reba is a proud wife of 12 years, mom to two kids, and dog mom to Sydney. She spends much of her time cheering on her kids at soccer games, being a T1D advocate for her son, and taking too many photos and videos of her family and friends while still squeezing in time to shoot her own content around fun fashion finds and home life.

With her dog and a cup of coffee by her side every day, Reba loves helping brands connect with their audiences in a personal and meaningful way, really telling the story behind the "why" to build those lasting connections.
FAVORITE EMOJI: 💕
FAVORITE HASHTAG: #soccermom
Kasie Marino

ACCOUNT MANAGER
Kasie’s journey in social media began during its early rise, when she successfully grew her personal account into a vibrant and engaged community. Her passion for storytelling and creativity led her to corporate marketing, where she traveled extensively across the U.S., creating content for global brands and managing their social media presence.

Originally from a small beach town in Florida, Kasie relocated to Pittsburgh, PA, to embrace city life and advance her career. Outside of work, she channels her creativity into filming mom-focused content for TikTok and perfecting her DIY gel nails. Kasie loves spending quality time with her husband and their lively 1-year-old son, balancing her professional and personal passions with flair.
FAVORITE EMOJI: 🎀
FAVORITE HASHTAG: #Firsttimemom
Nicola

CREATIVE CONTENT DESIGNER
Nicola brings nine years of experience in graphic design, branding, and social media marketing to Love Social Media. Holding a BA Hons in Graphic Design from the National College of Art and Design in Ireland, she combines her technical expertise with a keen eye for detail and a creative flair. Nicola’s skill set allows her to craft compelling content that not only captures attention but also engages audiences on a deeper level, helping brands grow and connect.

Originally from Dublin, Ireland, Nicola’s love for travel has taken her to many places around the world, but California holds a special place in her heart. When she’s not designing or strategizing, Nicola enjoys experimenting with new recipes and binge-watching her favorite TV series, always finding inspiration in the little things.
FAVORITE EMOJI: 💅
FAVORITE HASHTAG: #postcardplaces
Jess Massa

ACCOUNT MANAGER
Jess has a background in content and strategy for luxury and hospitality brands, and she loves nothing more than dreaming up the story behind a brand or personality. She’s all about creating strong content pillars, building out big-picture ideas, and making things make sense, especially when there’s a gorgeous slide deck involved.
She’s a sucker for good organization, a well-structured campaign, and bringing creative ideas to life in a way that actually works. Give her a content brainstorm or a calendar to color-code and she’s in her happy place.
Born and raised in Cleveland, Ohio but a coastal girly at heart, Jess runs on iced coffee and finds joy in the little things, like discovering a new restaurant, hitting a vintage shop, or being outdoors. When she’s not working, you’ll likely find her puzzling, at a Pilates class, or snuggled up with her two orange cats, her unofficial coworkers.
FAVORITE EMOJI: 🫶
FAVORITE HASHTAG: #softgirl
Gabriela (Gabby) Macias Hoffman

GRAPHIC DESIGNER
Gabriela is a multidisciplinary designer with a sharp eye for branding, a love for visual storytelling, and a background that blends art, fashion, and cultural analysis. She holds a Master’s in Individualized Study from NYU, where she explored the intersections of aesthetics, identity, subculture, and fashion—a perspective that deeply informs her approach to design. At LSM, she crafts thoughtful, impactful designs that bring strategy to life—whether it’s a polished pitch deck or a bold digital campaign. With years of freelance and in-house experience, she brings creativity, curiosity, and a deep understanding of how design connects people to brands. When she’s not designing, she’s busy scouring Facebook Marketplace for her next postmodern furniture find, playing with her dogs, or convincing herself another pair of shoes couldn’t hurt.
FAVORITE EMOJI: 🫶
FAVORITE HASHTAG: #vintage
Keanna Gregorios

CONTENT COORDINATOR
Keanna is an NYC based creative with a passion for social media. Whether it’s scrolling and spotting trends, creating an animation, interacting in the comments, or editing a video, she loves the world of social media! You can find her exploring new foods, wandering around museums, or creating art outside of the work day.
FAVORITE EMOJI: 💗
FAVORITE HASHTAG: #foodies